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```

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Lorem markdownum Tyrios; illa dulci, superba. Anaphen temporis lassant, sonus qui eritque nota lenita, qui usus imperio cervum

Tua magna radice et suis

Introduction


# Welcome to OpinioAI

OpinioAI is a research platform leveraging AI language models to help you gather insights, data, and opinions efficiently. Move beyond traditional methods like polls and surveys.

## Quick Links

- [OpinioAI Website](https://www.opinioai.com)
- [Community Forum](https://community.opinioai.com)
- [Blog](https://blog.opinioai.com)
- [Video Tutorials](https://learn.opinioai.com)

Welcome to OpinioAI! Get started with an overview of the platform.

Account Management


# Account Management

This section covers how to manage your personal profile, organization settings, subscription details, team members, and security configurations within OpinioAI.

## Your Profile

Keep your personal information up-to-date, manage your password, and enhance security with two-factor authentication. You can also configure notification preferences here.

## Organization Settings

If you're part of a team, you can create or manage your organization's details, branding, and default settings. Invite members, assign roles (Admin, Project Manager, Researcher, Viewer), and manage permissions to control access.

## Subscription & Billing

View available subscription plans, manage your payment methods, access billing history and invoices, and monitor your usage of platform resources like API calls and synthetic sampling credits.

## Security

Configure account security settings like password requirements and session management. For organizations, manage data access controls, API keys, and review audit logs.

Manage your OpinioAI profile, organization, subscription, team, and security settings.

Analyze Feature


# Analyze Feature

Use the Analyze feature to process documents and files, ask questions about their content, and generate new data using synthetic personas.

## Getting Started

1.  **Upload Documents:** Upload various file types (PDF, DOCX, TXT, CSV, etc.). The system processes and indexes them using AI.
2.  **Select Persona:** Choose a persona to guide the AI's analysis or data generation approach.
3.  **Ask Questions:** Query your documents using natural language to get AI-powered answers based on the content. Use the submit button or press `Ctrl+Enter` (a hint `Ctrl+↵` is shown on the button).

## Managing Workspaces

- **Save:** Save your analysis sessions, including uploaded files and conversation history.
- **Library:** Access and manage all your saved workspaces.
- **Export:** Download conversation history as CSV files.
- **Delete:** Remove workspaces you no longer need.

## Data Generation

Leverage synthetic personas to generate new data based on patterns found in your uploaded datasets or reference materials. Ask prompting questions to guide the generation process.

## Embedding

Integrate the Analyze functionality directly into your own websites or platforms using an embeddable iframe. Configure options like persona display and export functionality.

Process documents, extract insights, and generate data using the Analyze feature.

Ask Away Feature


# Ask Away Feature

Ask Away enables dynamic, realistic interview simulations with AI-powered personas for in-depth research and insights.

## Overview

Leverage state-of-the-art AI models for context-aware interview experiences. Choose the interview type that best suits your needs:

-   **Quick Interviews:** For rapid interactions and simple topics (uses Gemini 2 Flash).
-   **Deep Conversations:** For complex research requiring nuanced responses and memory (uses Claude 3.7 Sonnet).
-   **Technical Discussions:** For code-aware conversations and technical expertise (uses Mistral Large).

## Setting Up Personas

Define personas by specifying their background (demographics, expertise, interests), the context of the interview (scenario, objectives), and behavioral traits (communication style, response depth).

## Key Features

-   Dynamic follow-up questions based on the conversation flow.
-   Context preservation and memory management for realistic interactions.
-   Support for various response types (open-ended, structured, technical).
-   **Keyboard Shortcut:** Submit questions quickly using `Ctrl+Enter` (hint `Ctrl+↵` shown on button).

## Use Cases

-   **Market Research:** Simulate consumer interviews and gather product feedback.
-   **Expert Consultation:** Gain industry insights or validate technical concepts.
-   **Technical Discovery:** Review code, discuss architecture, or assess documentation.

Conduct advanced interview simulations with AI-powered personas using Ask Away.

Embed Feature


# Embed Feature

Integrate OpinioAI's research tools directly into your own applications, websites, or platforms.

## Overview

The Embed feature provides customizable widgets and API integration options to bring OpinioAI's functionality into your environment seamlessly.

## Implementation Methods

-   **Widget Integration:** Easily embed pre-built research widgets (like forms or results displays) using a simple script tag. Customize the appearance to match your branding.
-   **API Integration:** Use OpinioAI's APIs for deeper integration, allowing you to control data collection, analysis, and workflows programmatically within your backend systems.

## Customization & Security

-   **Visual:** Tailor color schemes, typography, and layout.
-   **Functional:** Define data fields, validation rules, and processing logic.
-   **Security:** Manage API keys, authentication methods, and data privacy controls.

## Use Cases

-   Collect feedback directly on your website.
-   Integrate real-time data analysis into your internal applications.
-   Automate research workflows within your existing systems.

Integrate OpinioAI research capabilities into your own applications and websites.

Evaluations


# Creative Evaluations

Assess and analyze creative content, including text, images, and videos, using AI-powered evaluation tools.

## Overview

Evaluate different types of creative content against standardized criteria or custom metrics. Get AI-powered analysis, comparative insights, and detailed feedback.

## Content Types Supported

-   **Text:** Analyze marketing copy, product descriptions, articles, scripts, etc., for clarity, engagement, tone, and brand alignment. Submit text using the button or `Ctrl+Enter` (hint: `Ctrl+↵`).
-   **Images:** Evaluate marketing visuals, product photos, brand assets, and designs for visual appeal, brand consistency, and message clarity. After uploading an image, submit questions using the button or `Ctrl+Enter` (hint: `Ctrl+↵`).
-   **Videos:** Assess marketing videos, product demos, social media clips, and ads for content quality, engagement, and message effectiveness. After uploading a video, submit questions using the button or `Ctrl+Enter` (hint: `Ctrl+↵`).

## Key Features

-   **AI Analysis:** Utilize tools like content scoring, sentiment analysis, and engagement prediction.
-   **Feedback:** Receive detailed assessments and actionable improvement suggestions.
-   **Reporting:** Access comprehensive reports, visual dashboards, and comparative views.
-   **Customization:** Define custom evaluation criteria, metrics, and benchmarks.

Evaluate text, images, and videos using OpinioAI’s AI-powered tools.

Creative Evaluations

Fine-tuning


# Fine-tuning Models

Adapt OpinioAI's pre-trained models to better suit your specific research requirements and improve their performance on specialized tasks or datasets.

## Overview

Fine-tuning allows you to tailor AI models using your own data. Choose the approach based on your needs:

-   **Quick Adaptation:** For simple customization with smaller datasets (uses Gemini 2 Flash).
-   **Deep Learning:** For complex tasks requiring extensive datasets and parameter tuning (uses Claude 3.7 Sonnet).
-   **Technical Specialization:** For adapting models to specific technical domains or code-related tasks (uses Mistral Large).

## Process

1.  **Prepare Data:** Create a dataset of input/output examples relevant to your task (text, JSON, CSV formats). Ensure data quality and balance.
2.  **Configure Training:** Select the base model (Gemini, Claude, Mistral) and set training parameters like learning rate and epochs.
3.  **Run Fine-tuning:** Initiate the training process. OpinioAI handles the underlying infrastructure.
4.  **Evaluate & Deploy:** Monitor training metrics, evaluate the fine-tuned model's performance on a test set, and deploy it for use in features like Ask Away or Analyze.

## Use Cases

-   **Domain Adaptation:** Improve model understanding of industry-specific jargon or technical terms.
-   **Task Specialization:** Train models to generate specific output formats or follow custom instructions.
-   **Performance Optimization:** Enhance accuracy, speed, or efficiency for your particular use case.

Customize AI models for your specific research needs and improve performance on domain-specific tasks.

Fine-tuning Models

Models Fine-tuning


# Managing & Fine-tuning Models

Customize AI models for your specific research needs by fine-tuning them with your own data, improving accuracy and relevance for your domain.

## Overview

Fine-tuning adapts pre-trained models. This section covers both managing your models and the fine-tuning process itself.

-   **Customize:** Adapt models for specific domains or tasks.
-   **Improve Accuracy:** Enhance performance on specialized terminology or datasets.
-   **Manage:** Track model versions, monitor performance, and manage deployment.

## Fine-tuning Process

1.  **Prepare Data:** Create a quality dataset (question-answer pairs, conversations, instructions, etc.).
2.  **Select Base Model:** Choose an appropriate pre-trained model (e.g., Gemini, Claude, Mistral).
3.  **Configure & Train:** Set parameters (learning rate, epochs) and start the fine-tuning job.
4.  **Evaluate & Deploy:** Monitor training, validate performance, and deploy the model for use.

## Model Management

-   **Version Control:** Keep track of different fine-tuned model versions.
-   **Performance Monitoring:** Monitor accuracy, response time, and cost.
-   **Deployment:** Manage where and how your fine-tuned models are used.

Manage your AI models and fine-tune them for specific research needs within OpinioAI.

Managing & Fine-tuning Models

Questionnaires


# Questionnaires

Design structured sets of questions to gather insights consistently from synthetic personas.

## Overview

Create research instruments using various question types to facilitate structured data collection and synthetic response generation.

## Key Features

-   **Multiple Question Types:** Supports open-ended (short/long), choice (multiple/single, Likert), rating scales, and advanced grids (MaxDiff).
- **Structured Creation:** Define questionnaire name, description, and instructions. Add questions with specific types and options.
- **Context Image:** Optionally add an image to provide visual context for the entire questionnaire. A preview is shown after selection.
- **Templates:** Utilize ready-to-use templates for common scenarios like Product Satisfaction or Brand Tagline Evaluation.
- **Synthetic Research Integration:** Seamlessly use questionnaires within synthetic research projects to generate responses from selected segments.
- **Quick Actions:** Directly **Edit** a questionnaire or start a new **Synthetic Research** study using it via buttons on the questionnaire card. Additional actions like **Copy** and **Delete** are available in the card's dropdown menu.
- **Analysis & Export:** View individual or aggregate responses and export results in various formats (CSV, PDF).

## Best Practices

-   Design clear, specific, and unbiased questions.
-   Choose appropriate question types for your research goals.
-   Structure the questionnaire logically, starting with easier questions.
-   Keep questionnaires concise and focused.

Create, manage, and use structured questionnaires for research with synthetic personas.

Research Methods


# Research Method: Synthetic Surveys

Generate large-scale opinion data quickly by simulating survey responses from defined population segments or personas.

## Overview

Synthetic Surveys allow you to bypass traditional survey timelines and costs. The process involves:

1.  **Defining Segments:** Create detailed profiles (personas) representing your target audience using demographic, behavioral, and custom attributes.
2.  **Creating Questions:** Design survey questions (open-ended, multiple-choice, scales) using the Questionnaires feature.
3.  **Generating Responses:** Run the survey against your defined segments to generate hundreds or thousands of realistic responses.
4.  **Analyzing Results:** Review aggregate statistics, segment breakdowns, and response patterns.

## Key Benefits

-   **Speed & Scale:** Generate large datasets rapidly.
-   **Segment Comparison:** Easily compare opinions across different groups.
-   **Iteration:** Quickly test and refine research questions.
-   **Reach:** Gather insights from potentially hard-to-reach demographics.

## Best Practices

-   Define segments with specific, consistent attributes.
-   Design clear, unbiased survey questions.
-   Use appropriate question types for your research goals.

Generate large-scale opinion data from defined segments using the Synthetic Surveys method.

Synthetic Surveys

Research Projects


# Research Projects

Organize your work by creating and managing research projects within OpinioAI.

## Creating a Project

1.  Navigate to the Projects Dashboard and click "New Project".
2.  Choose a project type (e.g., Opinion Research, Market Analysis) or Custom.
3.  Fill in details like name, description, objectives, and team members.
4.  Configure research parameters, target demographics, and analysis methods.

## Project Lifecycle

Manage your project through its phases:

-   **Planning:** Define objectives, timeline, and team roles.
-   **Data Collection:** Configure sampling, personas, and monitor progress.
-   **Analysis:** Process results, generate insights, and create visualizations.
-   **Review & Share:** Collaborate with your team, present findings, and export results.

## Key Features

-   **Organization:** Use project folders and data categories. Import/export data.
-   **Collaboration:** Utilize shared workspaces, comments, tasks, and review workflows.
-   **Templates:** Start projects quickly using pre-built templates for common research types.
-   **Analysis & Reporting:** Leverage built-in analysis tools, visualizations, and reporting options.

Create, manage, and organize your research projects within OpinioAI.

Synthetic Research


# Synthetic Research

Conduct large-scale research studies by having AI-powered personas respond to your questionnaires.

## Overview

Synthetic Research allows you to gather insights quickly and efficiently:

1.  **Define Segments:** Create detailed personas using predefined attributes (demographics, psychographics), default personality traits, and custom fields specific to your research. Control trait distributions for realistic representation.
2.  **Prepare Survey:** Use the Questionnaires feature to create structured surveys with various question types.
3.  **Select Model:** Choose an appropriate AI model (e.g., Gemini, Claude, or a fine-tuned model) based on your research complexity and budget.
4.  **Run Research:** Configure the number of responses needed and initiate the generation process.
5.  **Analyze Results:** Review generated responses, analyze patterns across segments, and export data.

**Tip:** You can quickly start a new research study directly from a specific Questionnaire or Segment card by clicking the "Use in Research" button on the respective card.

## Key Components

-   **Segments:** Define your target audience with precision using a combination of attributes. Utilize templates or create custom segments.
-   **Surveys:** Structure your research questions using the dedicated Questionnaires feature.
-   **Models:** Select the AI model that best fits the task, considering capabilities, context limits, and cost.

## Cost Considerations

Costs are based on the number of questions, responses, question complexity, selected model, and optional image context processing. Fine-tuned models and complex questions incur surcharges.

Generate large-scale research insights using AI personas responding to your surveys.

Synthetic Sampling


# Synthetic Sampling Technology

Learn about OpinioAI's innovative method for generating research insights using AI language models and synthetic personas.

## What is Synthetic Sampling?

Synthetic Sampling creates AI personas based on defined demographic, psychographic, and contextual characteristics. These personas then generate opinions and responses reflecting their simulated perspectives, allowing for rapid, scalable research without traditional data collection methods.

## Key Concepts

-   **Persona Creation:** Define target audiences by specifying attributes like age, location, interests, values, and behaviors. You can also view and manually edit OCEAN personality traits within the Persona Builder for fine-grained control over individual personas.
-   **Opinion Generation:** Use defined personas to generate responses to surveys, prompts, or interview questions at scale.
-   **Analysis:** Process the generated data to identify patterns, trends, and insights across different segments.
-   **OCEAN Personality Traits:** Optionally include randomized OCEAN (Openness, Conscientiousness, Extraversion, Agreeableness, Neuroticism) personality dimensions when defining a segment. Enabling this adds psychological depth to each generated synthetic persona by assigning them random scores and descriptive phrases for each of the five traits. This influences their generated responses.

## Benefits

-   **Speed & Scale:** Generate large datasets quickly.
-   **Cost-Effectiveness:** Reduce the expense associated with traditional data collection.
-   **Consistency:** Apply a standardized methodology across studies.
-   **Flexibility:** Create and test opinions from diverse or hard-to-reach personas.

## Managing Segments

Segments you create are displayed as cards. Each card provides quick actions:
- **Edit:** Modify the segment's definition.
- **Use in Research:** Quickly start a new Synthetic Research study using this segment.

Additional actions like **Copy** and **Delete** are available via the dropdown menu (three dots icon) in the card's header to keep the interface clean and prevent accidental clicks.

## Ethical Considerations

OpinioAI promotes transparency and bias awareness when using synthetic data. Document methods clearly and monitor for potential biases in persona creation or response generation.

*Last modified: April 21st, 2025*

Understand the technology behind generating research insights using AI personas.

Category

Introduction

Account Management

Analyze Feature

Ask Away Feature

Embed Feature

Evaluations

Fine-tuning

Models Fine-tuning

Questionnaires

Research Methods

Research Projects

Synthetic Research

Synthetic Sampling

Synthetic Sampling

Understand the technology behind generating research insights using AI personas.

Synthetic Sampling Technology

What is Synthetic Sampling?

Key Concepts

Benefits

Managing Segments

Ethical Considerations